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Inbound marketing

13 Aug 17 | 7 minute read

Key Metrics for Determining the Success of Your Marketing Strategy

Conducting inbound marketing campaigns? You want to ensure you're achieving positive results. Here are the key metrics for determining campaign success.

Video

30 Jul 17 | 3 minute read

5 Things Viral Ad Campaign Videos Have in Common

Looking to create a video marketing campaign? Here are the five things all viral videos have in common.

PPC

19 Jun 17 | 2 minute read

How to Increase Website Traffic from Google Ads

Want more website traffic from your PPC campaigns? Here's how to use Google AdWords to drive more people to your site.

Lead Generation

14 May 17 | 3 minute read

5 Popular Conversion Rate Optimisation Tools

Here are five popular conversation rate optimisation tools that can help you to make the most of your website traffic.

Web Development

3 Apr 17 | 2 minute read

Users — The Forgotten People of the Internet

It's easy to get bogged down in thinking about all of the technical elements of a website and forget about what actually matters - the users.

PPC

7 Mar 17 | 3 minute read

7 Reasons Bing Ads Should be Part of Your Online Marketing Mix

Still not taking advantage of Bing Ads? Here are seven reasons this important advertising channel should be a part of your digital marketing mix.

Lead Generation, Inbound marketing

3 Mar 17 | 3 minute read

5 Important Elements of an Effective Web Page

Do you want to generate more leads from your organisation's web pages? Implement this five important elements to maximise the leads.

PPC

26 Jan 17 | 4 minute read

How to Set up Call Tracking in AdWords in 7 Easy Steps

In this latest blog post we look at how call tracking can help you to measure conversions via your business' website, and how to set it up.

PPC

6 Jan 17 | 4 minute read

What AdWords Message Extensions are & How to Implement them

Unsure of what Google AdWords Message Extensions can do, and how to implement them? This latest blog explains it all.

PPC

3 Jan 17 | 3 minute read

5 Major AdWords Updates from 2016 You Must be Aware of

2016 was a busy year in the world of Google AdWords. Here are the five biggest updates that all digital marketers should be aware of.

PPC

8 Dec 16 | 5 minute read

How To Get Search Volume Data & Trends From Keyword Planner

In this latest blog post we take a look at how you can use Keyword Planner to identify search volume and trend data.

PPC

5 Dec 16 | 4 minute read

Find Keywords Using a Phrase, Website or Category in Keyword Planner

This latest blog explains how you can easily identify new keywords using a phrase, website or category in Keyword Planner.

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