HubSpot Tips & Tricks

Stay a HubSpot expert with SpotDev’s articles about HubSpot migrations, integrations, and automations. 

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10 Jul 19 | 4 minute read

How to Use Video in SaaS Marketing

Are you jumping on the video bandwagon? Good for you, video is more than just a fad, it’s the way that people want, no, expect, to consume information.
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10 Jul 19 | 6 minute read

Successful Animated Explainer Videos Examples

Here are some of the most successful explainer videos to have graced our screens, why they work, and things that they could have done slightly better.
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7 Jul 19 | 6 minute read

Finding The Right Style For Your Explainer Video

Find out the various explainer video styles available, the processes that make them different and the questions you should ask yourself when choosing one.
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3 Jul 19 | 6 minute read

16 SaaS Lead Generation Tactics Software Businesses Should Use

As a SaaS business, you need to generate leads. Here are 16 SaaS lead generation tactics that you can use right now in order to increase your leads
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1 Jul 19 | 5 minute read

How To Grow Your Userbase With Customer Referrals

Customer referrals are one of the most rewarding ways to generate interest for SaaS companies so here are a few key points on how to generate them.
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27 Jun 19 | 6 minute read

How to ace interviewing for content in 8 steps

Ever wondered how to get the best out of an interviewee (so you have enough valuable content for future projects, too)? Here's our interviewing guide.
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26 Jun 19 | 5 minute read

Do You Really Need SEO?

Here's the low down on what SEO really is about and whether it's what your business actually needs.
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23 Jun 19 | 5 minute read

Why The Search Bar Should Be Centre Stage On An eCommerce Website

When it comes down to your website, user experience is everything with the search bar playing a big role in its success, here are some stats to show why
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16 Jun 19 | 3 minute read

SaaS Marketing Strategy 101: Building your SaaS Marketing Plan

Creating a successful marketing plan to help grow your SaaS business is no easy feat. This will be your roadmap for the next 3-12 months, and although there will always be room for flexibility, it’s vital that your marketing plan helps you to achieve the growth goals of your business.
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9 Jun 19 | 5 minute read

The Most Effective SaaS Lead Generation Channels

Lead generation is the effort your business makes to attract new interest to your products or services, and move high-intent individuals along the funnel.
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5 Jun 19 | 4 minute read

Why You Shouldn’t Silo Your Marketing Efforts

Your marketing efforts can't operate in isolation. Your business needs to be a solid unit of activities that are all working towards the same goal
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3 Jun 19 | 6 minute read

11 B2B Lead Generation Mistakes You’re Making In Your Marketing

Lead generation is a primary marketing goal for almost any business, yet many companies struggle to find a way to actively produce high-quality leads through their websites.
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