HubSpot Tips & Tricks

Is Facebook really a good advertising platform for SaaS B2B Marketing? We will give you 8 reasons why we say yes to paid ads on Facebook.

How can your SaaS marketing strategy help you to reduce SaaS churn? Here we look at why you need to start marketing to your clients.

Does your SaaS marketing strategy include a newsletter? Can you set up and deliver a newsletter that supports your revenue goals? Find out in this blog.

Do you need to start reducing SaaS customer churn? Here we show you how to spot unengaged users and steps you can take to ensure you retain their business.

The world has changed due to the Coronavirus. In this blog, we look at inbound sales and marketing and how to use these effectively during a crisis.

Does your SaaS Marketing strategy retain customers or is it just generating new leads? Why you should be ensuring retention is part of your strategy?

Delighting customers is the best way to retain them. Here we look at 3 SaaS companies that have nailed their customer experiences.

Selling software as a service (SaaS) requires an agile marketing strategy. We use our GamePlan method. Here we look at why it's perfect for selling SaaS.

The pricing page is one of the most important pages on their website. We look into what makes the SaaS pricing pages compelling to prospects.

The impulse of business owners and directors might be to scale back marketing efforts, but reducing the opportunity for developing new business isn’t the answer. We’ve put together a list of the top tips for successful B2B lead generation.

Using your content properly can bring in in plenty of traffic to your website - and that traffic can turn into leads, and then customers - but only if it's the right sort, coming to read the right content. But how do you create the right sort of content? Here are a few things to consider.

Ok, so you know they’re there, you can see them on your activity reports. Hundreds of commuters, stuck in their hypothetical cars, trying to get to destination Your Product. They’ve come directly to your website or found you through a search engine, so why aren’t you making any money?