Blog | SpotDev | Email Marketing (2)

Email Marketing

18 Aug 16 | 3 minute read

Essential Benchmarking Metrics for Email Marketing

If you're conducting email marketing campaigns it's important to know what success looks like. Check out these essential email marketing benchmark metrics.

Email Marketing

20 Jul 16 | 2 minute read

Is Email Marketing Right for the B2C Industry?

Are you a B2C company unsure of whether email marketing should be included in your digital strategy? In this blog we explore the issue in more depth.

Sales, Email Marketing

19 Jul 16 | 5 minute read

The Anatomy of an Effective Outreach Email

Are your email marketing efforts failing to achieve the results you're hoping for? In this blog we dissect the anatomy of the perfect outreach email.

Email Marketing

26 Jun 16 | 2 minute read

The Do’s and Don’ts of Email Marketing

Before launching your email marketing campaign check out our comprehensive list of dos and don'ts to make sure you get the most out of it.

Email Marketing

15 Jun 16 | 4 minute read

Is Email Marketing Right for the B2B Industry?

Are you unsure whether email marketing is right for your B2B industry? Our latest blog explains that it can be a powerful tool in your digital arsenal.

Email Marketing

29 Feb 16 | 4 minute read

How The Buyer’s Journey Improves Email Marketing Campaigns

Do you have an email marketing strategy for your business? If so, does it cater for each stage of your buyer's journey?

Email Marketing

12 Jan 16 | 3 minute read

How Psychology Can Improve Your Email Marketing Campaign

Understanding how psychology can play a role in your email marketing can help improve your brand’s email campaigns.

Email Marketing

9 Dec 15 | 4 minute read

Which Email Marketing Metrics You Should Be Tracking

Find out which email marketing metrics you should be focusing on and how this information can help you test and improve your next email marketing campaign.

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